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From time to time,
we write in our blog


Publishing is no longer the problem. How to define a cross-cutting message.
Publicar más no siempre mejora la comunicación. Cuando no hay un mensaje claro, cada canal empieza a funcionar por separado. En esta nota, exploramos cómo definir un mensaje transversal que ordene lo que tu marca dice y haga que todos tus canales trabajen en conjunto.
Apr 143 min read


To refine communication
When your brand speaks across many channels… but doesn’t say the same thing.
Apr 93 min read


Your brand is what you stand for, not what you say.
Before thinking about what to publish, there’s something more important: what your brand stands for.
Values aren’t a speech—they’re a guide. In this piece, a look at why defining them changes the way a company communicates, makes decisions, and grows.
Apr 23 min read


When Future Became Our Daily Reality
Un recorrido nostálgico por la evolución de Internet: de ARPANET y el módem telefónico a la vida digital actual. Tecnología, memoria y conciencia del cambio.
Mar 164 min read


In-person events: Experience designed through management
Cómo mejorar la organización de eventos presenciales con Wix Events: gestión digital integral, venta de entradas, códigos QR y control de asistentes en tiempo real.
Mar 94 min read


Human Judgement in the age of AI
La carta de Matt Schumer analiza cómo la inteligencia artificial impacta a los trabajadores del conocimiento y reabre el debate sobre creatividad, criterio humano y roles profesionales.
Mar 23 min read


Designing with Intention: When Design Stops Being Aesthetic and Starts Communicating
Design is not just a visual matter. When done with intention, it communicates ideas, reinforces identity, and supports a brand’s strategy across all its touchpoints.
Feb 112 min read


Your website as a strategic asset: what should work even when you’re not posting on social media
When social networks slow down or change their rules, the website remains the foundation that organizes messages, structures information, and sustains a brand’s long-term communication.
Feb 93 min read


Networking has changed: from adding contacts to building relationships
In a context of digital saturation, networking stops being about accumulating contacts and starts being seen as building real relationships, intentional meetings, and continuity over time.
Feb 22 min read


Design Showcase: End of Year, Universidad Di Tella
La exposición de Diseño de fin de año de la Universidad Di Tella como espacio de encuentro entre estudiantes, docentes y profesionales del diseño.
Dec 22, 20252 min read


Marketing and Communications Trends 2025: a recap and the 5 key predictions for 2026 (beyond AI)
A recap of 2025’s marketing and communication trends and five key predictions for 2026, focusing on strategy, brand, and human connection beyond AI.
Dec 11, 20254 min read


Keys to Developing Effective Website
Discover the keys to creating effective websites: clear design, optimization, useful content, and a user experience designed to grow.
Dec 11, 20254 min read


Case of Study: Robot Supply AI
A case study on Robot Supply AI, exploring strategy, design, and technology decisions behind a scalable, AI-driven digital product.
Dec 10, 20254 min read


Wix+Studio CKS, growing the presence in LATAM
How Wix and Studio CKS are strengthening their presence in LATAM through strategy, collaboration, and scalable digital solutions.
Nov 15, 20253 min read


High Season Starts Early: The Value of Getting Ahead in Ecommerce
Learn why preparing your ecommerce strategy early helps you boost sales, optimize operations, and stay ahead before high season begins.
Nov 14, 20253 min read


Phishing & Spam: Security and Branding
Explore how phishing and spam impact both security and brand trust, and why protecting your users is also protecting your brand.
Nov 13, 20253 min read


Digital Evolution: From SEO to SEO + GEO — and How Wix Studio Is Changing the Game
Explore the shift from traditional SEO to SEO + GEO and how Wix Studio is redefining visibility, performance, and search strategy.
Nov 10, 20254 min read


Easy Discounts and Smart Features in Your Online Store with Wix
Learn how to create easy discounts and use smart features in your online store with Wix to boost sales and improve the shopping experience.
Aug 29, 20252 min read


Instagram Jumps Into Google’s Ecosystem (SEO + AI)
Explore how Instagram’s integration with Google impacts SEO and AI, reshaping visibility, discovery, and content strategy for brands.
Aug 25, 20253 min read


Typography in Design: Much More Than Choosing a Pretty Font
Discover why typography goes beyond aesthetics and how font choices shape brand voice, readability, and the overall effectiveness of design.
Aug 20, 20253 min read
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