From Catalog to Sales Machine: How to Scale Your eCommerce

Estudio CKS
4 days ago
2 min read

Updated: 1 day ago

Having an efficient, flexible, and optimized online store is essential to compete in today’s digital market. But...

Did you know that your eCommerce can go far beyond simply listing products like a catalog?

Today, the most powerful platforms allow you to sell, manage, scale, and analyze your business—all from one place.

Serendipity, México, developed by Estudio CKS.

When we work on implementing online stores, we like to think of them as real growth drivers for our clients. And when it comes to possibilities, Wix eCommerce is an ally that offers much more than just a shopping cart.

In this article, we’ll share the main things you can do with your Wix store—so you can make an informed decision if you're thinking of starting one, and if you already have one, make the most of its tools and capabilities.

Vibrar Sano, México, developed by Estudio CKS.

Sell Physical Products, Digital Goods, and More

Your Wix store can host up to 50,000 different products:

Physical or digital products
Product subscriptions
Gift cards
Multiple images and videos per product option
Various payment methods, including installment payments
Product import from other platforms

Dropshipping: No Stock, No Hassle

Want to sell without worrying about inventory? Depending on your region, you can connect your store to suppliers like Modalyst, Spocket, Printful, or Printify—allowing you to explore even more dropshipping options through the Wix App Market.

Imaginer, Argentina, developed by Estudio CKS.

Full Management from Your Mobile

Manage your store wherever you are:

Upload products, manage orders, and scan barcodes using the Wix app
Sell through a physical point of sale (POS) as well

Efficient Order Management

Take full control of your sales process:

Set up shipping rules, like flat rates or weight-based fees
Offer local delivery or in-store pickup
Integrate logistics solutions like Amazon Multi-Channel Fulfillment or ShipBob (availability may vary depending on commercial agreements in your country)
Automatically calculate taxes and print shipping labels directly from your dashboard

Sell Across Multiple Channels

Expand your reach by connecting your store to:

eBay
Facebook and Instagram
Amazon
TikTok
Google Merchant Center
YouTube

And manage everything from a single place.

Frozen Eats, Argentina, developed by Estudio CKS.

Promote Your Store Smarter

Boost your sales with built-in marketing tools:

Abandoned cart recovery
Loyalty programs
Automated email marketing campaigns
Facebook ad creation
Promotional video creation

Customize the Shopping Experience

Offer a tailored and optimized shopping journey:

Display your store in over 35 languages
Automatically convert prices to the customer’s currency
Add galleries of related products, reviews, and wishlists
Enhance the checkout process with features like saved cards or order notes

Analyze and Optimize Your Results

Make strategic decisions based on real data:

Access detailed sales reports
Use advanced SEO settings for your product pages
Track conversions through Facebook pixels

Supercharge Your Store with Advanced Features

If you need even more customization, Wix offers:

Third-party app integrations to add specific functionalities
Velo by Wix, a development platform that lets you add product configurators, ratings, cross-selling features, and more!