Your company may have evolved significantly without its communication keeping pace. A reflection on how a company’s image is built and what people discover when they encounter it for the first time.

Estudio CKS shares its firsthand experience at Volcano Innovation Summit 2026 in Antigua Guatemala. A journey through the people behind the website project, the identity of a World Heritage city, and an ecosystem connecting innovation, business, and opportunities across Latin America.

Developing a project means solving a specific challenge, but its results can go far beyond what was originally planned. Based on our experience developing the website for Volcano Innovation Summit and later taking part in the event, we reflect on everything a project can generate after delivery: learnings, relationships, new conversations, and opportunities that often weren’t part of the original brief.

Estudio CKS begins a new chapter within the Wix professional community. A journey that began as a Wix Partner and now adds a new recognition as part of its leadership program.

WhatsApp is changing the way people interact with brands across Latin America. More than a customer service channel, conversation is becoming part of the digital experience.

The way we find information is changing. Artificial intelligence is transforming search engines and turning more and more searches into answers. In this new landscape, SEO remains important, but digital visibility is also beginning to depend on the authority, context, and knowledge that an organization builds throughout its digital ecosystem.

Personalized search is transforming how Google and AI platforms respond to every user. Discover why trust, content, and digital strategy are becoming essential to building visibility in the next generation of search engines

Artificial intelligence is driving a new generation of startups, born from solutions professionals developed to solve real-world problems. However, while focus is typically placed on product development, funding, and technology, many overlook a decisive factor for growth: communication. In this article, we explore why building a constant presence, a cohesive brand identity, and a sustained narrative can make the difference for a great product

Not all communication channels serve the same purpose, and understanding that difference can transform the way a brand shows up. This practical guide offers a simple way to organize what to communicate on your website, social media, and email marketing — helping you achieve clearer, more coherent, and more effective communication without falling into repetition.

Discover how the web went from being an isolated piece to becoming the hub that connects communication, management, and digital growth

Before growing, every project needs a solid foundation: clarity, focus, and conscious decisions to sustain growth over time

Many digital projects appear active, but they move forward in a disorganized way. The key is to make them function as a system, rather than as isolated pieces.

The digital projects that work best aren’t the biggest ones, but the ones built together. Discover why the back-and-forth between client and studio is essential—and how working collaboratively amplifies results.

Publicar más no siempre mejora la comunicación. Cuando no hay un mensaje claro, cada canal empieza a funcionar por separado. En esta nota, exploramos cómo definir un mensaje transversal que ordene lo que tu marca dice y haga que todos tus canales trabajen en conjunto.

Before thinking about what to publish, there’s something more important: what your brand stands for. Values aren’t a speech—they’re a guide. In this piece, a look at why defining them changes the way a company communicates, makes decisions, and grows.

Discover how AI is transforming content creation, enhancing communication strategies, and boosting marketing performance without losing brand identity.

The sales season is the ideal time to evaluate, optimize, and boost the performance of your online store. At Estudio CKS, we work hand in hand with top-level tools like Wix to help our clients take their businesses to the next level. We understand that every small adjustment in design, strategy, or functionality can make a huge difference, both in conversions and in the customer experience. Wix, as our strategic partner, offers a powerful and versatile e-commerce platform. Ho

In an increasingly competitive environment, reaching customers effectively has become a priority. One of the most powerful channels to achieve this is direct communication to the inbox, whether through email, direct messages, or personalized notifications. It's not just about sending information, but about creating experiences that stand out and build stronger connections. Speaking to someone directly in their inbox creates an intimate and personalized connection, a space whe

We want to share with you a marketing trend that continues to gain ground, and there's no better way to do this than from the perspective of someone who not only talks about it but practices it: Gemma Fillol. Her approach to humanizing brands and creating authentic experiences through emotional marketing shows us that genuine connections between brands and people are key to generating memorable experiences. Rivalry among companies is on the rise. Products and services are bec

As we approach 2024, your marketing strategy must also keep pace with digital evolution. If there's one thing we can learn from 2023, it's that having a strong online presence is crucial for any business. Creating a website has gone from being an option to a necessity. In this article, we examine the ten most relevant marketing trends for 2024, covering various types of marketing, that will help you prepare your company for the future. Marketing Trends for 2024 01. Artificial