When you go to buy a cup of coffee, the transaction is usually simple: you place your order, pay, and wait for it to be served—easy as that! However, if you’re the business owner, the final result of that process is far more complex than the customer experience. It involves many factors, from purchasing the coffee beans to the employee who prepares the drink, the cup it’s served in, and more—each element coming from a different place and coming together as the result of a wel