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Estudio CKS, comunicación, marketing y diseño. Sitios web Wix, Wix Studio, Wix Agency Parters, Latin América, Estados Unidos, España.

Should You Use Hashtags?

Hashtags represent one of the most debated phenomena in today's digital culture.



There's a notable division among social media users: those who embrace and use hashtags enthusiastically, and those who prefer to refrain from "polluting" their posts with them.


Both perspectives have merit. On one hand, hashtags offer the advantage of connecting your posts with broader topics or trends, thereby increasing their visibility to audiences who may not directly follow your profiles. Therefore, they constitute an effective marketing tool in the realm of social media. Additionally, hashtags can be used creatively or ironically, adding a touch of wit to your posts.


However, on the other hand, hashtags can disrupt the natural flow of a post, and many people overuse them, resulting in unwanted content insertion in other users' feeds. This practice is perceived as intrusive and may have a more negative than positive impact for brands in the social media environment.


Increase Your Reach


To make the most of hashtags, choose relevant keywords and use them sparingly in your posts. Ensure they naturally fit with your content.


Here's a brief list of popular hashtags to explore the world of social media and stay updated. Remember to select only those related to your field and industry.



# BlackWhite

For sharing beautiful black and white photographs.


# Vintage

When your post has a retro touch.


# [season]

Rain or shine, share your seasonal thoughts and images.


# Inspiration

Move people with your posts.


# Weekend

It's a tag everyone can relate to.


# Digital

For trends, news, or questions about technology and web culture.


# NoFilter

When you have a stunning photo and want to showcase your skills.


# Fail

Because being solely positive won't always help your rating.


# iCan

Motivational speech is a two-way street.


# TrueStory

Reality is better than any story, as long as you know how to tell it.


# Professional

This hashtag can be customized to fit different topics.


# Support

Whether you're offering or asking, it's a word that grabs people's attention.


# Makeover

What's new in your design, business, or life?


# Empower

Take an active stance on social media to engage in conversations that matter to you.


# Knowledge

Got interesting information to share? Tag it.


# Mobile

Join the conversation about this crucial aspect of the tech industry.


# Newsflash

Use it genuinely or satirically; both work.


# DIY

What's new in your design, business, or life?


# TwoCents

Your opinion matters.


# DailyTip

Information that's simply too good to keep to yourself.


# Classy

Possibly one of the best adjectives you could use to describe almost anything.


# Hack

Life can get simpler if we hack it together.


# Progress

Even as a joke, progress is always something worth striving for.


# Office

Share highlights from behind your desk.


# Challenge

Whether for others or yourself, add a challenging hashtag to make your posts more engaging.



How do you use them?



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